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Cardlynx promos
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Silver Card Talk Member
posted
These cards were mentioned in the "Victoria Gallery promos" thread in 2018. It does not appear that the manufacturer, Cardlynx, is still in business (website gone) but it made some nice sets. They were often 6-card sets with the subjects being mostly types of animals or historical figures (Eagles, Owls, Poultry, Jazz Greats, Gangsters) and the cards are not standard size, being roughly 2 3/8 x 3 1/8 inches (62mm x 79mm). Cardlynx was based in the UK.

From what I've seen all the sets featured artwork rather than photos. I like the artwork of the animals.

The promos are not marked as such. Usually, the front is the same as one of the cards in the regular set but the promo has a caption on the front not on the front of the regular card. The back is also different. The regular card back provides brief background information on the subject while the promo provides a mini checklist of other cards made by Cardlynx at the top left and it says "ASK YOUR DEALER FOR CARDLYNX COLLECTORS CARDS" in white letters within black bar at the middle of the card back. The bar is the upper border of a rectangular space that can be blank or contain contact information for a card dealer. What I didn't notice until last year was that at least two of the sets had promos with a blank space variant and a card dealer address variant or two different dealer address variants.

I have 12 different ones including a few of the back variations as follows:

Butterflies - two different: one promotes the London Cigarette Card Co. Ltd.; the other is blank where an address would be.
Eagles - one that promotes the London Cigarette Card Co. Ltd.
Golfers - two different: one promotes the London Cigarette Card Co. Ltd.; the other promotes Murray Cards (International) Ltd.
Horses - one that promotes the London Cigarette Card Co. Ltd.
Lighthouses - one that promotes the London Cigarette Card Co. Ltd.
Poultry Breeds - two different: one promotes the London Cigarette Card Co. Ltd.; the other is blank where an address would be.
Seashells - one that promotes the London Cigarette Card Co. Ltd.
Victorian Poultry - one that promotes the London Cigarette Card Co. Ltd.

I have one other one that is different from the rest in that the front shows images from two different sets (Owls and Gangsters). The back is also different. It provides a larger checklist of other sets for sale and says "Checklist 1." at the top. There isn't a space for dealer contact info on it. Two different collectors have told me this is the hardest one to find.

I would swear that I saw another promo showing images from two different sets (Owls and Parrots) maybe 10-15 years ago but haven't seen it since. Other than that possible "dream card," I haven't seen any other ones.

You can usually pick up one or two at any given time online and they aren't expensive. They are generally $2-3 each though the "Owls and Gangsters" card is more in the $5-10 range.

Here's an image of the "Golfers" front and the two different backs:


 
Posts: 1668 | Location: San Jose, CA, USA | Registered: December 23, 2002Reply With QuoteReport This Post
Silver Card Talk Member
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Cardaddict

There is a third back for the Golfers.

[IMG:left] [/IMG]

regards

John

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Posts: 1690 | Location: United Kingdom | Registered: October 14, 2001Reply With QuoteReport This Post
Silver Card Talk Member
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Thanks, John. I figured you might have additional information. I guess it means that there's a blank space variant and one with that stamp with one or both of those being show giveaways.

Have you seen or heard of any other ones?

Jess


quote:
Originally posted by JOHN LEVITT:
Cardaddict

There is a third back for the Golfers.

[IMG:left] [/IMG]

regards

John
 
Posts: 1668 | Location: San Jose, CA, USA | Registered: December 23, 2002Reply With QuoteReport This Post
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Jess

Apologies for the wrong identity in my post which I have now changed.

I know that in the image of the third back the bottom half looks like a stamp hs been impressed in a blank space but it isn't. It is printed which makes me think that the card was issued by Cardlynx for Cartophilic Society Card clubs or affiliated ones here in the UK as most of them have raffles etc. to bring in extra funds. I don't know of any other card clubs that are in the UK.

regards

John

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Posts: 1690 | Location: United Kingdom | Registered: October 14, 2001Reply With QuoteReport This Post
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There was a photo of the card that promotes the "Owls" and "Gangsters" sets out on the web but I don't see it anymore. Here's a scan:


 
Posts: 1668 | Location: San Jose, CA, USA | Registered: December 23, 2002Reply With QuoteReport This Post
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Here is the back:-

[IMG:left] [/IMG]

regards

John

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Posts: 1690 | Location: United Kingdom | Registered: October 14, 2001Reply With QuoteReport This Post
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Thanks, John. I should have given at least a brief description of the back.

Jess

quote:
Originally posted by JOHN LEVITT:
Here is the back:-

[IMG:left] [/IMG]

regards

John
 
Posts: 1668 | Location: San Jose, CA, USA | Registered: December 23, 2002Reply With QuoteReport This Post
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I've been forgetting to add that in a lot of Cardlynx cards I bought, there was also a bookmark that appears to be a promo in that it mentions the Eagles set on the back with artwork on the front of one of the Eagles cards while also listing other Cardlynx sets on the front. The back is actually of a postcard though the card is the size and shape of the average bookmark (roughly 2 x 6 5/8 inches or 5 x 17 cm).

I have been told since then that the bookmark is not a promo but part of a set of bookmarks that was originally for sale.

Jess
 
Posts: 1668 | Location: San Jose, CA, USA | Registered: December 23, 2002Reply With QuoteReport This Post
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